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Cues and Views: I.M.P. Founder and Chairman Seth Hurwitz, in brief. — Originally posted on principalpost.com




In this light-hearted and candid profile, Seth Hurwitz, founder of I.M.P. and owner of D.C.’s iconic 9:30 Club, shares insights into his career, personal values, and daily life. Known for his commitment to independent music venues, Hurwitz discusses his guiding principles, like integrity in business and the importance of staying grounded in the present. His recent accomplishments include opening The Atlantis, a small venue inspired by the original 9:30 Club, and a French fry spot across from The Anthem, further expanding D.C.’s vibrant music scene.


From his early days as a rebellious radio DJ to his proudest career achievements, Hurwitz emphasizes staying true to one’s values, maintaining meaningful relationships, and rejecting “business as usual” practices that compromise integrity. With passions ranging from bicycling across Spain to meditating and reading, Hurwitz’s approach to life reflects his focus on balance, connection, and continuous growth.


Click through to explore Hurwitz’s thoughts on music, life, and the lessons he’s gathered along the way.

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